Podcast
In this episode of Not Just ADZ, I am joined by Mario Diez, CEO of Peer39, a leading contextual intelligence platform. We take a closer look at the shifting dynamics of contextual advertising, brand safety, and brand suitability—and how these shifts are impacting both advertisers and media owners. We
Podcast
In this episode of the "not just ADZ" podcast, I speak to Ana Milicevic, Sparrow Advisers' co-founder. We explore how innovation is transforming sports, media, and advertising. We discuss how technology empowers athletes and teams to act as media brands, building direct fan connections that bypass traditional
Podcast
The Coalition for Privacy Compliance in Advertising (CPCA) is developing, together with the UK Information Commissioner's Office (ICO), the first UK GDPR certification scheme for advertising technologies backed by regulators and embedding legal standards. The voluntary scheme will certify specific products rather than entire companies. The certification scheme
Podcast
I recently sat down with Stuart Colman, Senior Director of European Identity at The Trade Desk, for what turned out to be a wide-ranging conversation about identity and interoperability, their impact on digital advertising in general, and on media owners in particular. Stuart brings a unique perspective to this discussion,
Podcast
- What do investors look for when investing in media companies? - Why is Venture Capital not a great fit for the media industry? - Are media business models still viable? - Do media companies need fewer advertising people and more executives who understand media? Of all the conversations I&
Podcast
When asked for examples of forward-thinking media monetization strategies, DPG Media and Stefan Havik, their Chief Digital Officer, are always at the top of my list. In this conversation, Stefan and I analyze the core aspects of DPG's approach: from the evolution of their strategy to building proprietary
Podcast
Augustine Fou is a cybersecurity and ad fraud expert who has been a vocal advocate for many years for smarter buying approaches by advertisers in programmatic advertising. For this episode of the 'Not Just ADZ' podcast, I asked him to wear a different hat and provide media owners
Podcast
Whenever I talk to Brian Morrissey, my brain kicks into overdrive, first accelerating, then spinning for days afterward. It usually leaves me wanting an urgent round two, then three, and so on. In this episode of the "Not just ADZ" video podcast, we dive into several timely topics
Podcast
I have always admired companies and individuals that can successfully reinvent themselves. Ann Reilly is a former colleague of mine and a friend who, after a successful career leading global sales organizations for international corporations, has moved into the adaptability coaching space. Considering the amount of change happening in both
Podcast
I was looking forward to talking with Ben Walmsley, Managing Director of The Sun and former Commercial Director of News UK for the "Not just ADZ" podcast. Besides the pleasure of catching up with Ben and hearing how he is doing, I wanted to discuss with him some
Podcast
In this conversation with Allison Schiff, AdExchanger's Managing Editor, we dive deep into digital advertising and what it’s like writing about the industry. We discuss topics such as privacy, consent, third-party cookies, the long tail, and the overall state of the industry. True to her nature of
Podcast
AI is a chance to reverse the last 20 years of media companies' decline and bring the focus back on content, unique value propositions, and audiences. And with audiences, advertisers. I am excited by the opportunity: that’s why I wrote a very upbeat issue of this newsletter a